Luminous Facial Serum

30ml / 1oz
$49.95 (Incl Tax)
An ultra-hydrating facial serum infused with potent hyaluronic acid, vitamin C and brightenyl.
  • Deeply penetrates beneath skin
  • Leave skin brighter, tighter and plumper
  • Clinically proven to increase skin hydration

Free shipping on orders over $100. Find shipping details here

Key Benefits

Cruelty Free

Dermatologically Tested

Free From Harmful Chemicals

Give your skin a hydration boost, with this advanced facial serum that does more than just moisturize. 

Luminous Facial Serum refines, clarifies, and brightens skin texture to visibly reduce the appearance of age spots, discoloration and imperfections. Uniquely formulated to provide intense hydration, it combines hyaluronic acid and biomimetic peptides with the latest in stem cell technology to penetrate skin, leaving it softer, tighter and firmer.

In a four-week independent clinical trial, Kanapa™ Luminous Facial Serum was shown to increase skin hydration by as much as 26.5%!

Our facial serum has a light fragrance of plum and vanilla blossom derived from natural, essential oils. Add this secret weapon to your skincare arsenal for brighter, more radiant skin.

Luminous Facial Serum Benefits:

  • Intensely hydrates skin
  • Improves skin tone and texture
  • Minimizes discoloration caused by hormones, acne scars, sunspots, and rosacea
  • Whitening properties encourage brighter, more radiant skin
  • Deeply penetrates the skin, leaving it softer, tighter and plumper

Luminous Facial Serum has been dermatologically tested and is suitable for every skin type including sensitive skin. It does not contain Hydroquinone or any harmful chemicals including BPA, Bisphenol compounds, parabens, or mineral oil, and is cruelty-free.

Swertia Chirata Extract (SWT-7 H)

The latest in self-regenerative skin rejuvenation technology, this innovative ingredient from Indian Gentian leaves has been specially formulated to encourage skin cell growth, thickening and strengthening the epidermis for younger, firmer skin.


Swertia Chirata Extract | Before


Swertia Chirata Extract | After


This 100% natural skin tightener is an optimized blend of a hydrolysed biopolymer and sustainably produced acacia gum. Its unique formula firms and tones the skin, visibly decreasing wrinkle depth.


Easyliance | Before


Easyliance | After

Ascorbic Acid 2-Glucoside (AA2G™)

A unique, stabilized form of vitamin C, this triple action ingredient works to brighten the skin, enhance collagen synthesis and reduce redness.

Hydrolysed hyaluronic acid (Primalhyal 50)

Primalhyal 50 is a low molecular weight hyaluronic acid derived from wheat. It supports the skin's moisture levels, penetrating deep beneath the surface for a plumper, radiant and more youthful appearance.


A powerful active ingredient that reduces melanin, hyperpigmentation and discoloration on skin, improves skin tone and texture, controls free radicals and minimizes pore size. 


Use one or two pumps. Pat onto cleansed face both morning and night. Moisturize after use.

Suitable for all skin types.

Combines well with our Foaming Facial Cleanser, Ultra-Light Sheer Day and Night Cream and Soothing Eye Contour Cream.

If you have any questions, please contact us at

Trusted Brand for 25 Years
Made in New Zealand
365 Days Guarantee


Why do you need to use a moisturizer after a serum?

Most serums are water-based and do not contain oils or moisturizing ingredients that prevent moisture evaporating from the skin. This is why serums are best used in combination with a moisturizer, to provide hydration for the skin if this is needed. The molecular structure of a serum is smaller than that of a moisturizer, meaning that it can penetrate more deeply into the skin. Applying a moisturizer following this helps to provide additional nourishment to the skin and protects it from the elements throughout the course of the day.

We recommend using either our Nourishing Day Cream or Ultra-Light Sheer Day & Night Cream after applying the Luminous Facial Serum.

Is it okay for me to use the Luminous Facial Serum if I have eczema or very sensitive skin?

The liquid or gel-like consistency of the Luminous Facial Serum may be unsuitable for people with very sensitive or chronic skin conditions such as eczema or rosacea, which cause the skin barrier to become weakened. A serum may penetrate the skin too quickly and deeply and could cause irritation. We suggest testing the product on a very small area of skin before applying it to the face, such as the back of the wrist. If no adverse effects are noted, you may then apply to the face, monitoring any changes to the skin carefully.

Do you test Kanapa™ skincare on animals?

Xtendlife does not conduct or commission animal testing on raw materials or finished products in any phase of development. We do not test on animals under any circumstances. We are deeply committed to respecting animal life and wellbeing, as well as our environment.

See all related FAQs here.